fromGolf
4 days agoThe unusual lesson from Barstool's $1 million 'Internet Invitational'
Sixty years later, golf fans of a different variety watched as a new all-star collection of golfers came together to maximize exposure and compete for a large prize. They were not players but influencers, competing in Barstool's "Internet Invitational " - a six-part, hours-long bonanza featuring 48 golfers competing for the chance at $1 million. Their medium of choice was YouTube, but the thrust of their video wasn't entirely counting birdies and bogeys.
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