Deliverability
fromWordtothewise
1 week agoDKIM2, Asynchronous Bounces and VERP
Asynchronous bounces can lead to backscatter, causing unrelated recipients to receive bounce messages for emails they never sent.
We had not onboarded Google because we first wanted RCS messages to be routed through the Airtel spam filter. Under the partnership, Airtel's network intelligence will be combined with Google's RCS platform to enable real-time checks on business messaging, including sender verification, spam detection, and enforcement of users' do-not-disturb preferences.
The problem is that the person asking the question is only looking at things from their own perspective. They didn't change anything, so of course nothing changed. This point of view is inherently self-centered, thinking that the only thing that matters is the sender. It demonstrates a failure to understand one of the core concepts of SMTP. Each side of a SMTP transaction pays for email.