#team-branding

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fromESPN.com
2 days ago

NWSL's 16th expansion team named Denver Summit

"The name emerged as the favorite not only among the ownership group, but among fans who were asked to vote on six different options in recent months."
Soccer (FIFA)
fromInsideHook
5 days ago

Are These Pink Cadillacs the Future of the Tour de France?

The bright pink Cadillacs of team EF Education-EasyPost stand out during the Tour de France, embodying the team’s brand and commitment to sustainability.
Cars
fromwww.theguardian.com
3 weeks ago

Glory and Fury to Devils and Dolphins: Australian team names come full circle | Jack Snape

Some 30 years after the revolution in sports marketing, Australian professional sports teams are returning to animal names, as the Perth Bears and Tasmania Devils suggest.
E-Commerce
#merchandise
more#merchandise
#sports-marketing
New York Knicks
fromInStyle
2 months ago

Shana Stephenson Is the Reason You're Obsessed With the New York Liberty

The New York Liberty's success is attributed to their rebranding and marketing strategies under Shana Stephenson's leadership.
New York Knicks
fromInStyle
2 months ago

Shana Stephenson Is the Reason You're Obsessed With the New York Liberty

The New York Liberty's success is attributed to their rebranding and marketing strategies under Shana Stephenson's leadership.
more#sports-marketing
Chicago White Sox
fromESPN.com
4 months ago

Spicy meatballs? Space potatoes? 2025 MiLB alternate identities bring plenty of wild names

Minor league baseball features playful and unique alternate identities, reflecting local culture and humor.
#sports-culture
New York Yankees
fromDefector
5 months ago

The New York Yankees No Longer Have To Look Like That, Will Still Be Acting Like That | Defector

The New York Yankees have lifted their long-standing ban on facial hair, embracing a more modern image.
New York Yankees
fromDefector
5 months ago

The New York Yankees No Longer Have To Look Like That, Will Still Be Acting Like That | Defector

The New York Yankees have lifted their long-standing ban on facial hair, embracing a more modern image.
more#sports-culture
fromRMNB
10 months ago

PWHL announces team names and logos ahead of league's second seaon

Our inaugural season was one for the history books. We shot out of a cannon... Our fans showed up in droves... We broke the global women's attendance record, over 21,000 for women's ice hockey.
Boston Bruins
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