#tobacco-control

#tobacco-control

Signed by more than 1,200 health professionals including doctors, nurses and public health directors, the letter stresses that the bill is urgently needed. The chief executive of Action on Smoking and Health, Hazel Cheeseman, said: Every week, thousands of young people become trapped in a cycle of deadly addiction that will shorten their lives. Tobacco is a uniquely harmful product, killing more than half of long-term users. Politicians can protect future generations by passing this truly gamechanging legislation.

The Maldives began implementing a smoking ban on anyone born after January 2007, becoming the only country with a generational prohibition on tobacco, according to its health ministry. The move, which was initiated by the president, Mohamed Muizzu, earlier this year and came into effect on 1 November, will protect public health and promote a tobacco-free generation, the ministry said.

They are marketed as harm reduction but, in reality, are hooking kids on nicotine earlier and risk undermining decades of progress.

Launched in 2012, the "Tips From Former Smokers" public service announcements featured testimonials from real-life former smokers who shared their personal experiences. Their heartfelt calls to action encouraged viewers that they could quit too, like the message from Terrie, a North Carolina woman who spoke with the assistance of an electronic voice box. The former smokers in the PSAs opened up about health issues that resulted from years of smoking: cancer, gum disease, heart disease, HIV complications, and stroke. They were convincing.