This year, the Brooklyn Film Festival introduced a fresh visual identity labeled "Welcome to Good Screen Time," conceived by the design agency Otherway. The rebranding aims to highlight the positive aspects of various media formats. It incorporates vibrant colors and dynamic typography, along with motion design that reflects the concept of infinite scrolling but does so in a more deliberate manner. Additionally, the festival's new branding includes immersive sound designed by Klong, enhancing the overall sensory experience for attendees.
The Brooklyn Film Festival this year unveiled a new visual identity, "Welcome to Good Screen Time," designed by Otherway to promote a positive view of media.
The branding features bold colors and dynamic typography, with motion design mimicking infinite scrolling, making the presentation feel both engaging and intentional.
Collection
[
|
...
]