Bulletproof Coffee Relaunches with a New Look and Renewed Focus on Wellness | stupidDOPE | Est. 2008
Bulletproof has evolved its visual identity, packaging, and mission to focus on clarity and long-term wellness, moving beyond just high-performance coffee to a broader lifestyle.
I'm surprisingly into Microsoft Security's colourful rebrand
Traditionally, the security industry has leaned on visuals that evoke fear - shields, swords, and dark colours that communicate danger. Our challenge was to flip that narrative.