What Makes a Weed Brand "Premium" in 2025? Consumers Are Demanding More Than Just THC | stupidDOPE | Est. 2008
Briefly

Five years ago, cannabis quality was primarily measured by THC percentage, but today consumers prioritize more attributes. Buyers in legal states demand greater transparency, flavor, and product integrity. Premium cannabis now encompasses the overall experience, focusing on cleanliness and cultivation quality. Terpenes are gaining importance for their contributions to flavor and wellness benefits over mere potency. Craft cannabis farms using organic methods are preferred for their meticulous cultivation, emphasizing freshness as key to quality. Customers increasingly ask about the harvesting and packaging dates to ensure product potency and experience.
In 2025, cannabis buyers are demanding more than just high THC percentages; they seek transparency, flavor, integrity, and accountability from brands, reflecting a deeper understanding of quality.
Premium weed has evolved, focusing not only on potency but also on the overall experience, including flavor and cleanliness. Customers prefer terpene-rich strains for nuanced effects.
Craft cannabis farms are outshining industrial producers by employing organic practices and focusing on small-batch quality over quantity, ensuring each batch is cultivated with care.
Freshness is crucial for cannabis quality. Consumers are learning to inquire about harvest and packaging dates, valuing products that have not lingered for extended periods.
Read at stupidDOPE | Est. 2008
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