Cadillac achieved high conquest rates with 75% of Lyriq buyers and 80% of Optiq buyers coming from other brands. In the first half of 2025, Cadillac sold 9,317 Lyriqs and 4,940 Optiqs, showing a noteworthy demand. The company's success is attributed to competitive pricing, full EV tax credit eligibility, and lower lease costs compared to similar luxury EVs. As Tesla's market share declines, Cadillac is effectively attracting disappointed Tesla owners, demonstrating its growing influence in the EV market.
Cadillac's conquest rates are impressively high, with 75% of Lyriq buyers and 80% of Optiq buyers coming from other brands.
In the first half of 2025, Cadillac sold 9,317 Lyriqs and 4,940 Optiqs, indicating strong demand despite overall lower sales compared to Tesla.
Cadillac’s competitive pricing and tax credits enhance the attractiveness of the Lyriq and Optiq to new customers switching from other brands.
Tesla's market share is declining as Cadillac's EV offerings gain traction among dissatisfied Tesla owners searching for alternative luxury EVs.
Collection
[
|
...
]