One-click ordering, free shipping, and deferred payments remove distance, effort, and financial friction, enabling next-day delivery after seeing items on a phone. “Now, pay later” reduces the need for cash, and AI agents are expected to proactively shop and make decisions. This “collapse of the new-thing gap” removes the protective delay that once limited impulse purchases. A proposed remedy is to pause and ask whether the item will matter a month later, using personal examples like unused VR headsets and a Google Cardboard headset distributed by The New York Times.
Read at Fast Company
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