Stock market records push Krispy Kreme, GoPro, Beyond Meat into meme-stock trading frenzy
Briefly

Meme stocks like Krispy Kreme, GoPro, and Beyond Meat have surged in trading despite ongoing struggles with profitability. Krispy Kreme gained 9% after a 26.7% increase a day prior, even as it faces expected losses for 2025. GoPro rose 35% following a 41% gain the previous day, with forecasts showing continued challenges. Beyond Meat also saw a 9% increase amidst ongoing profitability struggles. Meme stocks are characterized by their trading popularity driven largely by social media hype rather than fundamental performance.
Krispy Kreme rose 9% on Wednesday, adding to its 26.7% gain a day earlier. The company has seen several years of falling profits and revenue.
GoPro jumped 35% on Wednesday to follow its 41% gain on Tuesday. The company last posted an annual profit in 2022 and revenue has been sliding for several years.
Beyond Meat gained 9% on Wednesday. The recent surge follows significant struggles with profitability.
Wall Street defines a meme stock as a stock that gains significant popularity and trading volume, primarily driven by social media hype and online communities.
Read at Fortune
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