"At Cersaie 2025, Iris Ceramica Group introduced a revolutionary water-based printing technology applied to its high-end ceramic surfaces. This technological advancement, utilizing water-based inks and materials for both creating and decorating the ceramic surface structures, achieves superior aesthetic and structural performance. Not only is the development an industry novelty, but it also marks a significant step in the Group's ecological transition while exalting textures, colors, and depth to create ceramic surfaces with extraordinary visual intensity."
"Through an exclusive collaboration with VBH, this cutting-edge technology is flawlessly integrated with the Group's ceramic surfaces. Alchimia conceals screens and audio-video systems beneath a continuous ceramic surface, allowing them to appear and disappear on command. The metamorphosis transforms surfaces into invisible displays and speakers, transmitting visuals and sound while preserving the elegance and continuous aesthetic of the ceramics, bridging the worlds of high-end technology and timeless design."
"Driven by a strong pioneering spirit and constant attention to environmental sustainability, Iris Ceramica Group acts as a trailblazer in the ceramic world. Sustainable innovation is one of the pillars of their applied technological research, applying to both the re-engineering of the production process and the materials used to manufacture ceramic surfaces. Further expanding this material-meets-technology approach is the integration of Alchimia."
Iris Ceramica Group launched a water-based printing technology that uses water-based inks and materials to create and decorate ceramic surface structures, improving aesthetic and structural performance. The advancement supports the Group's ecological transition while accentuating textures, colors, and depth for heightened visual intensity. The solution is applied to two product lines across Ariostea, Fiandre, FMG, and Sapienstone in 6, 12, and 20 mm thicknesses. Sustainable innovation guides production re-engineering and material selection. An exclusive collaboration with VBH integrates Alchimia to conceal screens and audio-video systems beneath continuous ceramic surfaces, enabling invisible displays and speakers without compromising ceramic elegance.
Read at designboom | architecture & design magazine
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