""Because DraftKings is actively infringing the NCAA's marks in the middle of the NCAA Men's and Women's Division I Basketball Tournaments, this issue is an urgent one and critical to the NCAA's organizational mission.""
""The NCAA has consistently refused to be affiliated with the gambling industry, and DraftKings' unauthorized use of its trademarks is flatly contrary to one of the Association's most deeply held institutional values.""
The NCAA has filed a lawsuit against DraftKings for trademark infringement, specifically for using terms like March Madness and Final Four. The NCAA seeks an emergency restraining order to prevent DraftKings from using these trademarked terms during the ongoing basketball tournaments. The lawsuit emphasizes the NCAA's stance against gambling associations, stating that DraftKings' actions contradict the organization's values regarding sports betting and its relationship with student-athletes.
Read at ESPN.com
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