"Recruiting and retaining staff becomes so much easier if you create a great environment that people want to be a part of. We decided to ditch the hierarchy culture so often found in agency environments, instead appreciating and celebrating every member of staff for their achievements. By acknowledging that every person plays a vital role in the team, no matter their salary, experience or title, you can bring out the best in people and make them feel valued."
"Most members of staff have joined our team having applied for the role directly, whether they spotted us through social media, Google or via a recommendation from a friend already in the team. Although we've certainly had some talented people join the team through recruiters in the past, using recruitment agencies can be expensive. They can also be unreliable. We love it when people apply to work with us directly because it feels more personalised"
Rapid growth in digital marketing increases competition and demands clear strategies to stand out. Prioritise recruiting excellent people by building an environment that attracts and retains talent. Remove rigid hierarchies and celebrate contributions from every team member, regardless of role or salary, to foster value and performance. Prefer direct hires sourced via social media, referrals, and organic applications to reduce recruitment costs and improve fit. Invest in junior staff by hiring for potential and providing training and support to develop required skills rather than hiring only fully formed experts.
Read at The Drum
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