"We built an AI-powered content ecosystem at MarTech to help us amplify content from the September MarTech Conference. Humans were involved in every step along the way. Nothing was published without a human reviewing and editing the content. But the work - and believe me, atomizing and amplifying content from a conference can be a lot of work - was sped up and simplified, meaning the content reached the audience faster. Here's how we did it."
"The September edition of the MarTech Conference took place Sept. 17, 2025. It was a free, online conference consisting of six live panel discussions about data and AI, streamed to registered audience members. Each conference session had four to five participants, including a moderator. Transcripts and video clips The first step in atomizing six panel discussions is to put the content in a form that is easily digestible for other tools."
An AI-powered content ecosystem amplified material from a September MarTech Conference. Humans reviewed and edited every output before publication, maintaining quality while accelerating production. The conference was a free, online event on Sept. 17, 2025, featuring six live panel discussions about data and AI, each session including four to five participants and a moderator. The team used Descript to generate short video clips and fast, accurate speaker-labeled transcripts. Atomization and amplification work was sped up and simplified, enabling faster delivery of valuable content to the audience without eliminating human oversight.
Read at MarTech
Unable to calculate read time
Collection
[
|
...
]