The article discusses user frustration with Philips Hue's app, which displays intrusive pop-up ads that obstruct control over smart bulbs. Users express disappointment, especially since Philips Hue is a premium product. Similar advertising tactics are found across various smart home brands. While these advertisements might aid in lowering prices, they detract from the user experience, particularly for those who prioritize quick access to their home lighting.
I was hit with a screen-filling, button-blocking pop-up that reads, "Sale extended: Up to 40% off Bright Days for one more week!"
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