"Llamas took over for Lester Holt as anchor and managing editor of the "NBC Nightly News" last June, becoming the first Latino anchor to lead a weekday network evening newscast in the U.S. In our conversation, Llamas and I talked about his background, how he got started in the news business, why he continues to host a newscast ("Top Story with Tom Llamas") on NBC NOW, and what a day in the life is like for a network news anchor."
"They turn to us because they want to know the truth. They want to make sense of their day. They've been hit with all kinds of things - from text messages from friends, from Facebook messages, from other relatives, that may or may not be true, to everything they've read online. And then there's other people - it's a tradition for them. They come home, they get the kids ready for bed, or they're getting ready for dinner, and they watch the nightly news."
Evening network news audiences have declined from 60–70 million in past decades to about 15–20 million today, yet remain meaningful as appointment television. NBC Nightly News is led by Tom Llamas, who assumed the anchor and managing editor roles last June and is the first Latino weekday network evening anchor in the U.S. Llamas also hosts "Top Story with Tom Llamas" on NBC NOW and maintains active reporting responsibilities. Audiences turn to evening news to find truth, make sense of the day's events, and counter misinformation spread via texts and social media. The news remains a ritual for many viewers.
Read at Poynter
Unable to calculate read time
Collection
[
|
...
]