"The singer, who has 17.7K TikTok followers, said, "I just got scammed by a pretty popular TikToker, and we're gonna talk about it." Before she got into the drama, which involves content creator Lord Nasir (@lordnasir), Breeonuh said it's "quite common" for artists to pay TikTokers to use their sound. She said that after Nasir approached her with an offer to use her song in a video for $20, she decided to go ahead with the deal as all his accounts looked "connected" and "legit.""
"So, she said she told the TikToker, who has just under 600,000 followers, that she'd direct message the song to him over TikTok and Venmo him. After a short back and forth, she Venmoed the creator after he posted a video lip-syncing to the song. However, Breeonuh claims he blocked her almost immediately afterward, and when her manager checked his TikTok account, the video was gone."
Indie musicians increasingly rely on influencer marketing and platforms like TikTok for exposure. Breeonuh, who has 17.7K TikTok followers, described how a content creator with just under 600,000 followers offered to use her song for $20. The creator's accounts appeared connected and legitimate, so she agreed and sent payment via Venmo after he posted a lip-sync video. The creator then blocked her and removed the video, leaving her disheartened and feeling taken advantage of. The incident serves as a warning about common paid promotion practices and has drawn significant attention online, amassing millions of views.
Read at Dailydot
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