Since its inception in 2017, Crumbl Cookie has gained immense popularity, particularly on social media, where its visually stunning cookies attract attention. The brand offers a rotating menu of over 200 flavors and has secured collaborations with influencers, including the Kardashian-Jenner family. However, this success has been coupled with controversy, as many consumers report dissatisfaction with certain flavors, suggesting that the appeal of Crumbl cookies may lie more in their photogenic nature than their taste. Some iconic flavors, including the classic chocolate chip cookie, have ignited debates over their quality.
Crumbl Cookie's online presence has skyrocketed since 2017, attracting attention for its photogenic cookies and collaborations, despite mixed reviews on taste from consumers.
The Almost Everything Bagel cookie received poor feedback for its overpowering flavors, illustrating the brand's mixed reputation on taste versus visual appeal.
Crumbl's collaboration with the Kardashians has sparked renewed scrutiny over its cookie flavors, leading to debates about whether the brand's growth is driven by marketing rather than quality.
Even the classic chocolate chip cookie has detractors, with some fans criticizing its taste as "chemical-like and boring," showcasing the brand's mixed reception.
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