The shift towards affordable suburban living over big-city amenities is primarily driven by pandemic-related remote work and increasing home ownership costs. The demand for homes outside urban areas has significantly increased, with nearly 60% of prospective buyers browsing outside their current market. This trend is most pronounced in Western states, where 65% of residents look beyond their city limits. Major cities like San Jose, California, show high percentages of residents seeking homes elsewhere due to unsustainable housing costs in densely populated regions.
A surge in pandemic-driven remote work is mostly behind the shift in the last half decade, but rapidly rising average home ownership costs are equally to blame in recent years.
Prospective homebuyers still think the grass looks greener outside of big city limits, as shoppers are browsing outside of their current market nearly 60% of the time.
In the Western states, residents are most guilty of peeking across city limits - 65% of the time, while the Northeast experiences similar affordability issues.
More than 9 in 10 San Jose, California, residents are looking for homes elsewhere, seeking more affordable options outside the area.
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