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fromTechCrunch
15 hours ago

As it preps Specs for the masses, Snap's Q4 shows revenue growth but fewer daily users | TechCrunch

Snap is on a mission to diversify its revenue sources-moving from a business model in which it largely chases ad revenue to one where it can also make money through subscriptions and, eventually, hardware. The company's latest quarterly earnings report shows that, so far, the firm is having moderate success with that strategy. In Q4, Snap's revenue was $1.7 billion, which is up 10% year-over-year. Its average revenue per user was also up, slightly (to $3.62 from $3.44).
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fromModern Retail
2 months ago

As big brands flood the podcast ad space, startups are refining strategies to stand out

Major advertisers entering podcast ads increase competition, forcing smaller brands to continuously test and invest to find shows that convert listeners.
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