#branding-strategy

#branding-strategy

The design features hand-drawn lines and strokes that connect various elements, creating a whimsical yet logical aesthetic that enhances the feeling of discovery.

Kroger has launched its first-ever sonic identity with a catchy logo and theme song that will be heard throughout its stores and on various media channels.

This new opportunity on the Waterloo & City line is part of our ongoing work to find new ways brands can use our network to engage with their audiences as they travel across the city.

Aspirational marketing effectively connects consumers with a vision of their ideal selves, making them more likely to pursue products that embody those aspirations.