#crisis-communications
#crisis-communications
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#brand-reputation #reputation-management #public-relations #public-media #marketing-leadership #fundraising
fromThe Drum
1 week agoBritish Airways: No longer Flying High?
"When crisis messages on social network sites are managed correctly with straightforward directness rather than coming across as insincere, thanks to the democratic nature of social networking a company's stance can be appreciated. Everyone has said that the great saviour of brands in a bit of a pickle is social networking, in order to get across your message. It is true that you can use it to communicate with people but it's about how you communicate and the structure of communications."
fromForbes
2 weeks agoVerizon Outage Leads To T-Mobile Response That's Pure Gold
A Verizon outage started a few hours ago and has led to customers seeing nothing but an SOS option if they are trying to use the cellular service. In response, a post by T-Mobile went viral because it doesn't mince words: "T-Mobile's network is keeping our customers connected, and we've confirmed that our network is operating normally and as expected. However, due to Verizon's reported outage, our customers may not be able to reach someone with Verizon service at this time."
Marketing tech
Marketing
fromBusiness Matters
1 month agoExecutive Reputation Management Experts: 6 Premier Firms That Can Shield C-Suite Leaders
C-suite executives' personal and corporate reputations are tightly linked and require proactive, sophisticated digital reputation management to mitigate scrutiny and long-term risks.
fromBusiness Insider
2 months agoThe Marriott-Sonder meltdown is a prime example of how not to handle a crisis, 2 public relations experts say
In the past week, chaos ensued at short-term rental company Sonder's properties after Marriott ended their licensing agreement on Sunday. A day later, Sonder announced that it would file for Chapter 7 bankruptcy. Guests staying at Sonder properties were given notice at the eleventh hour to vacate their rooms, forcing them to book alternative accommodations at sometimes- exorbitant prices. A pair of crisis communications experts say Marriott's biggest mistake was losing control of the narrative.
Business
fromSecuritymagazine
3 months agoCybersecurity Trust Gaps: Why Stakeholders Believe Hackers Before They Believe You
Not long ago, hackers claimed to have stolen nearly 19 million customer records from TalkTalk. Within hours, that number appeared in headlines across the U.K. and beyond. The problem was that it was not true. TalkTalk later pushed back, calling the claim "wholly inaccurate" and "very significantly overstated." But by then, the damage was done. Customers, regulators, and journalists had already absorbed the hacker's story as fact, and TalkTalk's correction barely registered in comparison.
Information security
fromSecuritymagazine
4 months agoWhen the Breach Isn't Yours but the Headline Is: Managing Association Risk
When an attack hits one organization, the ripple effects can quickly spread across industries, partners, and professional associations. In many cases, the company at the center of the breach is not the only one facing scrutiny. Others connected by name, sector, or even loose affiliation may suddenly find themselves fielding tough questions, monitoring headlines, and scrambling to reassure stakeholders. This phenomenon is known as association risk, and for communications leaders, it represents a growing challenge.
Information security
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