#event-summary
#event-summary

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McDonald's, Olipop, and Nissan Dish on Their Buzziest Brand Collabs

The social and influencer marketing conversation continues after ADWEEK's Social Media Week.

McDonald's Grimace became a viral sensation, leading to innovative marketing strategies.

Olipop's Barbie collaboration showcased effective brand partnerships in marketing.

PAX East this year felt quite different due to the notable absence of major companies, indicating a possible shifting focus in the gaming industry.

Boston food

Kaseya Connect 2025 highlighted the importance of cost reduction and innovation for IT teams.

The Mr. San Francisco Leather Contest symbolized community reunion and celebration of leather culture.

Co-emcees Donna Sachet and Lenny Broberg enriched the event with their long-standing friendship and experience.

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