#india-entertainment-market

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#streaming-consolidation #prime-video-integration #subscription-tiers #ad-supported-streaming
Marketing tech
fromVariety
4 hours ago

Amazon MX Player Merges Into Prime Video in India

Amazon is merging MX Player into Prime Video, combining free and paid streaming catalogs into a unified platform with multiple subscription tiers and ad options for Indian users.
Music
fromwww.latimes.com
3 months ago

Universal Music invests $80 million in Bollywood production company

Universal Music Group is investing $80 million for a 30% stake in Bollywood studio Excel Entertainment, gaining global rights to future soundtracks and collaboration plans.
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