#lead-conversion

#lead-conversion

When a potential customer clicks on your ad and calls or fills out a form, they're a hot lead. But if your team takes too long to respond, that lead will probably book with a competitor.

Marketing drives attention. But intake converts that attention into action. Without a well-oiled intake system, even the most sophisticated marketing will bleed opportunity.

LPMAMA stands for Location, Price, Motivation, Agent, Mortgage and Appointment, forming a straightforward script to efficiently convert cold buyer leads.