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Marketing
fromB&T
1 day ago

Sea Of Sameness: Why Advertising's Safest Strategy Is Killing Creativity

Efficiency and automation pressures are eroding creative distinctiveness, producing advertising that is optimized for everywhere and becomes forgettable.
#ftc
fromAol
1 month ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

fromAol
1 month ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

fromAol
1 month ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

fromAol
1 month ago
Marketing tech

US FTC in settlement talks with ad companies in boycott probe, WSJ reports

more#ftc
Music
fromwww.npr.org
4 months ago

MTV made it big with music videos. Where does it stand today?

MTV popularized the music video but music videos predate MTV, with precursors like Beatles promos, film shorts, and video jukeboxes; videos continue online today.
fromExchangewire
11 months ago

Equativ Finalises Merger with Sharethrough, Launches Rebrand to Reflect Unified Vision & Scale

Equativ announces the full unification of Sharethrough into its global brand and operations, forming one of the largest independent media platforms.
Marketing tech
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