#online-authentication

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#e-commerce-trust #ai-fraud-and-misinformation #dtc-brands #consumer-confidence #blockchain #cybersecurity
Marketing tech
fromInc
3 days ago

87 Percent of Shoppers Pay More for Brands They Trust. AI Is Putting That Advantage at Risk

Online trust is eroding due to AI-enabled fraud and misinformation, threatening DTC brands with a potential 'Dead Web' scenario where consumers retreat to only major platforms.
fromThe Hacker News
11 months ago

Blockchain Offers Security Benefits - But Don't Neglect Your Passwords

a self-sovereign ID allows users to create private IDs that they control for online authentication, removing reliance on centralized institutions.
Cryptocurrency
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