Publicis wants to be an AI marketing MVP. Now comes the hard part.
Publicis Groupe's Q4 organic revenue rose 5.9% to €3.87 billion, driven by AI-supported services, producing 5.6% full-year organic growth and over $8 billion in net-new business.
3 stats show Publicis' AI-powered marketing strategy is paying off
Publicis Groupe outperformed in Q3, raised 2025 organic growth guidance, and attributes momentum to AI-driven offerings, data deals, and expanded production and creative wins.
