#roi-measurement

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fromeLearning Industry
4 days ago

iSpring L&D Leadership Series In New York

If you're struggling to prove the ROI of your corporate training, you're not alone. Nearly 80% of L&D teams face this challenge. The result is budget cuts and a poor understanding of training's real value, which undermines both the industry and day-to-day L&D work. iSpring is bringing industry leaders together in person to tackle the ROI crisis head-on. This exclusive event is designed for professionals shaping the future of corporate learning: L&D leaders and managers Instructional designers HR leaders and decision-makers Corporate training experts
Education
Artificial intelligence
fromFortune
1 week ago

Most firms see no immediate payoff for AI. Are they asking the wrong questions?

AI adoption should prioritize reimagining work, employee upskilling, and retention rather than expecting immediate measurable financial ROI.
fromIT Pro
1 month ago

CFOs were skeptical about AI investment, but they've changed their tune since the arrival of agents

Over the last few years, there has been a clear transformation in how CFOs perceive AI technology. Initially exhibiting caution, now they are increasingly viewing it as a primary driver for efficiency and profitability.
Business
fromeLearning Industry
1 month ago

The Missing Link: From Learning Metrics To Bottom-Line Results [eBook Launch]

Traditional learning metrics may focus on learner satisfaction scores, while business metrics target cost reduction and customer satisfaction, highlighting a disconnect in measurement.
Online learning
fromIT Pro
2 months ago

Hybrid cloud has hit the mainstream - but firms are still confused about costs

Organizations are making substantial cloud investments, but without proper cost visibility and optimization, they're essentially flying blind.
Digital life
fromMarTech
2 months ago

Turn real-time data into smarter customer journeys | MarTech

In today's marketing landscape, the challenge lies in overcoming siloed tools and fragmented data that hinder personalized and efficient campaigns while maximizing ROI.
Marketing tech
Social media marketing
fromEntrepreneur
3 months ago

Your Competitors Are Winning with PR - You Just Don't See It Yet | Entrepreneur

PR campaigns focus on building long-term credibility and visibility, making short-term ROI challenging to measure but ultimately valuable.
fromWWD
3 months ago

Industry Leaders Weigh the Transformative Power of Brand Ambassadors in Fashion and Culture

In 2024, brands in the U.S. spent over $7.1 billion in influencer marketing, confirming that brand ambassadorships have evolved into a cornerstone strategy.
Marketing tech
Marketing tech
fromThe Drum
3 months ago

Retail media: 5 of the industry's biggest questions, answered

Retail media is growing quickly but also becoming fragmented, complicating measurement and strategy.
To measure retail media ROI effectively, brands need a unified approach and consistent metrics.
Closed-loop reporting is essential for understanding retail media performance.
Marketing tech
fromMarTech
4 months ago

Benchmark Report: 23.9% More Email Sends, 50% Higher Engagement. What's Driving the Change? | MarTech

Email volumes rose significantly, with impressive engagement metrics indicating effective marketing strategies.
Marketing tech
fromMarTech
4 months ago

How smarter campaign modeling and automation drive real marketing ROI | MarTech

Organizations struggle to link marketing efforts to measurable outcomes due to data fragmentation and operational inefficiencies.
Rigid marketing platforms can restrict flexibility, making it difficult to analyze and adapt strategies effectively.
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