#search-integration

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#search-marketing #mobile-optimisation #attribution-modelling #gemini-3-flash #benchmarks #code-generation
fromThe Drum
3 days ago

IAB research reveals top brands still struggling to grasp search

Only a third of brands fully integrate search into their media mix according to new research from the Internet Advertising Bureau. In its Search Marketing Barometer 2012, which surveyed the top 200 advertisers according to ALF, 72% of brands stated that search is only partially or not at all integrated with the wider media mix. Some 94% said their is a greater opportunity to integrate search.
Marketing
Artificial intelligence
fromArs Technica
1 month ago

Google releases Gemini 3 Flash, promising improved intelligence and efficiency

Gemini 3 Flash is a faster, more capable, and more efficient model that approaches Gemini 3 Pro performance across reasoning, coding, and knowledge benchmarks.
Artificial intelligence
fromBusiness Insider
2 months ago

Google's Gemini 3 is live after months of hype. Here's what it can do.

Gemini 3 significantly improves reasoning and multimodal capabilities, combining text, images, and video to enhance creativity, visual learning, and search integration.
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