fromDigiday2 months agoMarketing techWTF is sell-side decisioning?Publishers can enhance ad selling through better decision-making practices such as price floors and contextual signals.
fromDigiday2 months agoMarketing techWTF is sell-side decisioning? | How SSPs are making programmatic more valuable and efficientSell-side decisioning is transforming the programmatic supply chain by utilizing data for smarter, faster, and more precise buying decisions.
fromDigiday2 months agoMarketing techWTF is sell-side decisioning? | How SSPs are making programmatic more valuable and efficient
