#social-marketing

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Social media marketing
fromDigiday
1 day ago

'There was a conversation': Vita Coco rides out TikTok U.S. uncertainty with its safety nets built

Vita Coco continues prioritizing TikTok for social marketing despite ownership uncertainty, leveraging momentum and measurable returns while avoiding reliance on the platform as permanent foundation.
Public health
fromThe Drum
2 weeks ago

19 agencies to share 30m NHS social marketing pot

The North West NHS appointed 19 social marketing agencies to a regional framework to support behaviour-change public health work across over 50 organisations.
Social media marketing
fromFast Company
8 months ago

A social marketing guru shares the keys to successful campaigns

David Brickley revolutionized social marketing in sports, founding STN Digital to create content for major partners and adapt to evolving audience habits.
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