"OpenAI officially announced its beta self-serve Ads Manager that allows advertisers in the US to sign up and purchase ads directly to appear in ChatGPT."
"Businesses can register as advertisers, add payment information, set budgets, bids and pacing, upload ads, launch and manage campaigns, and view performance in the portal."
"OpenAI now allows for CPC bidding, not just CPM, as it launched in its super early phase."
"OpenAI also added a Conversions API and pixel-based measurement."
OpenAI has officially launched its beta self-serve Ads Manager for ChatGPT Ads, enabling advertisers in the US to sign up and purchase ads directly. Businesses can register, add payment information, set budgets, bids, and pacing, upload ads, and manage campaigns through the portal. The platform now supports CPC bidding alongside CPM and includes a Conversions API and pixel-based measurement for performance tracking. Additional resources and help documentation are available for users.
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