#audience-extension
#audience-extension

[ follow ]

Inside Best Buy's first ad showcase as it makes a major play for retail media budgets

Best Buy is building an open retail media platform enabling cross-retailer data collaboration and audience extension, positioning itself as infrastructure for commerce partners.

[ Load more ]

#audience-extension#audience-extension

Inside Best Buy's first ad showcase as it makes a major play for retail media budgets

#audience-extension
#audience-extension