#digital-advertising

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Startup companies
fromExchangewire
1 day ago

10 Years of goTom: Swiss Ad Tech Provider Celebrates Milestone & Looks Ahead

goTom celebrated its 10th anniversary, evolving from a 2015 Tamedia spin-off into a Swiss SaaS ad-sales platform used by publishers and expanding with AI features.
#antitrust
fromDigiday
1 week ago
Tech industry

Google won't have to sell Chrome, after ruling in search antitrust trial

fromDigiday
1 week ago
Tech industry

Google won't have to sell Chrome, after ruling in search antitrust trial

Artificial intelligence
fromThe Motley Fool
3 days ago

2 Growth Stocks to Buy and Hold for the Next Decade | The Motley Fool

Focusing on high-quality businesses with durable competitive advantages and scalable AI-driven digital advertising growth can produce exceptional long-term investment returns.
Marketing
fromTalkMarkets
3 days ago

META & GOOGL: Beneficiaries Of Strong Digital Ad Growth

Interactive media outlook is positive as digital ad spending grows and GenAI improves advertiser ROI, benefiting major platforms despite macro and e‑commerce uncertainties.
Marketing tech
fromForbes
3 days ago

Why Companies Need To See The Future In Gaming

Video gaming encompasses more than young men playing shooters; over three billion diverse people play games across ages and demographics.
Marketing tech
fromExchangewire
5 days ago

Azerion Unveils Rebrand to Reflect New Era of Growth & Connectivity

Azerion completed a comprehensive rebrand with a new visual identity, website and tagline 'Everyone. Everywhere', refocusing on digital advertising while expanding cloud and AI capabilities.
Marketing
fromstupidDOPE | Est. 2008
5 days ago

Celebrating Growth: London Clark Takes on Paid Media Leadership at stupidDOPE | stupidDOPE | Est. 2008

London Clark promoted to Paid Media Director for demonstrated creativity, analytical expertise, and delivering measurable results across diverse brand partnerships.
Marketing tech
fromExchangewire
6 days ago

Brand Safety: When Ad Dollars Fear Headlines, Not Harm

Advertisers must redefine brand safety to prioritize platform-level ethics and AI harm prevention over mere content adjacency checks.
fromSearch Engine Roundtable
1 week ago

Google Court Doc: Open Web Is In Rapid Decline

Google's CEO, Sundar Pichai, said in May that web publishing is not dying. Nick Fox, VP of Search at Google, said in May that the web is thriving. But in a court document filed by Google on late Friday, Google's lawyers wrote, "The fact is that today, the open web is already in rapid decline."
Tech industry
#google
fromAdExchanger
1 month ago
US politics

'It's Never Too Late': OpenX CEO John Gentry On Suing Google For Crushing Competitors | AdExchanger

fromAdExchanger
1 month ago
US politics

'It's Never Too Late': OpenX CEO John Gentry On Suing Google For Crushing Competitors | AdExchanger

#eu-antitrust
US politics
fromYahoo Finance
1 week ago

Trump Threatens Trade Actions After EU Fines Google Over Ad Tech

Trump threatened trade probes and possible tariffs after the EU fined Google €2.95 billion for favoring its own advertising exchange services.
fromDailycaller
1 week ago

Google Reportedly Signs $45 Million Contract With Netanyahu

Google entered a $45 million advertising contract with Israeli Prime Minister Benjamin Netanyahu's office in late June to promote government messages about Gaza, according to government documents obtained by Drop Site News. The six-month campaign uses YouTube and Google's Display & Video 360 platform to distribute videos denying famine in Gaza, according to the report. One Foreign Ministry video declaring, "There is food in Gaza. Any other claim is a lie," garnered over 6 million views, largely through paid promotion. Government contracts describe the campaign as "hasbara," a Hebrew term for public relations or propaganda, according to Drop Site News.
World news
fromDigiday
1 week ago

LGBTQ+ sports site Outsports grows revenue and audience by over 50% under new ownership

Vox Media sold Outsports, which covers LGBTQ+ athletes, to Q.Digital last March in an "acqui-hire" deal (a non-cash transaction where Q.Digital took over Outsports' operations and revenue costs while keeping the team intact). It was part of Vox Media's reorganization to focus on its core brands last year. Under its new owners - which have other LGBTQ+ focused titles like Queerty and Gay Cities in its portfolio - Outsports has grown revenue by about 50% year over year,
LGBT
#ad-tech
fromAdExchanger
1 month ago
E-Commerce

When The Trade Desk Dips, Ad Tech Drops | AdExchanger

TTD's declining earnings are negatively impacting the ad tech sector, raising concerns among investors.
fromDigiday
1 month ago
E-Commerce

The Rundown: Ad tech's Q2 report card

Publicly listed ad tech companies face volatile stock performance influenced more by narrative than earnings.
Tech industry
fromAol
1 week ago

Snapchat Parent Sees Slowing Audience Growth As Competition Intensifies

Snap shares have plunged while user growth continues, but intensifying competition and slowing audience momentum keep analysts cautious and ratings trimmed.
UK news
fromwww.bbc.com
1 week ago

Appeal lodged against motorway billboard refusal

Inspector urged to overturn council refusal of a 21ft x 8ft digital billboard proposed on a building beside Bradford's M606 motorway.
Business
fromForbes
1 week ago

5 Ways Tech Companies Can Turn Uncertainty Into Strength

Tech companies must build and continuously enhance resilience and proactive scenario planning to adapt to persistent global disruptions and sustain long-term profitable growth.
#meta
fromAol
3 weeks ago
Silicon Valley

Alphabet Just Scored Big With Meta: Is GOOGL Stock Poised for Another Leg Higher?

fromAol
3 weeks ago
Silicon Valley

Alphabet Just Scored Big With Meta: Is GOOGL Stock Poised for Another Leg Higher?

fromTipRanks Financial
2 weeks ago

S4 Capital Announces Total Voting Rights and Capital Structure - TipRanks.com

S4 Capital Plc ( (GB:SFOR) ) just unveiled an update. S4 Capital Plc announced its total voting rights and capital structure, consisting of 639,587,561 ordinary shares and 1 B ordinary share. This information is crucial for shareholders to determine their interests under the FCA's Disclosure Guidance and Transparency Rules, impacting how they manage their investments in the company. The most recent analyst rating on (GB:SFOR) stock is a Hold with a £21.50 price target.
Business
fromAol
2 weeks ago

2 Growth Stocks to Buy and Hold Forever

Nvidia (NASDAQ: NVDA) has firmly established itself as the leading player in artificial intelligence (AI) infrastructure, as it accounts for nearly 92% of the data center GPU market. That dominance has been the foundation of its robust financial performances of recent years. In its fiscal 2026 second quarter (which ended July 27), Nvidia reported revenues of $46.7 billion, up 56% year over year and exceeding guidance, while its GAAP ( generally accepted accounting principles) gross margin was 72.4%.
Artificial intelligence
#meta-platforms
fromThe Motley Fool
2 weeks ago
Artificial intelligence

Prediction: 1 Artificial Intelligence (AI) Stock Will Be Worth More Than Nvidia and Palantir Technologies Combined by 2030 | The Motley Fool

fromAol
2 weeks ago
Tech industry

Prediction: 1 Artificial Intelligence (AI) Stock Will Be Worth More Than Nvidia and Palantir Technologies Combined by 2030

fromThe Motley Fool
3 weeks ago
Artificial intelligence

Prediction: This Unstoppable Stock Will Join Nvidia, Microsoft, and Apple in the $3 Trillion Club Before 2029 | The Motley Fool

fromThe Motley Fool
2 weeks ago
Artificial intelligence

Prediction: 1 Artificial Intelligence (AI) Stock Will Be Worth More Than Nvidia and Palantir Technologies Combined by 2030 | The Motley Fool

fromAol
2 weeks ago
Tech industry

Prediction: 1 Artificial Intelligence (AI) Stock Will Be Worth More Than Nvidia and Palantir Technologies Combined by 2030

fromThe Motley Fool
3 weeks ago
Artificial intelligence

Prediction: This Unstoppable Stock Will Join Nvidia, Microsoft, and Apple in the $3 Trillion Club Before 2029 | The Motley Fool

#the-trade-desk
fromThe Motley Fool
1 month ago
E-Commerce

If You'd Invested $500 in The Trade Desk Stock 5 Years Ago, Here's How Much You'd Have Today | The Motley Fool

fromThe Motley Fool
1 month ago
E-Commerce

If You'd Invested $500 in The Trade Desk Stock 5 Years Ago, Here's How Much You'd Have Today | The Motley Fool

Business
fromTipRanks Financial
2 weeks ago

Rego Interactive Reports Interim Financial Results Amid Shifting Advertising Landscape - TipRanks.com

Rego Interactive H1 2025: revenue +16.8% but gross profit declined and net loss occurred due to weak Chinese demand and AI-driven digital ad disruption.
Artificial intelligence
fromThe Drum
2 weeks ago

A Finnish renaissance: Sanoma's CCO on winning back ad spend from big tech

Sanoma Media drives commercial growth by leveraging AI, attention metrics, and distinct advertising propositions to challenge Google and Meta while offsetting traditional media decline.
Marketing
fromSfgate
2 weeks ago

Ad Fatigue is Real-How to Keep Your Campaigns Fresh and Engaging

Ad fatigue in 2025 is increasing marketing costs and reducing ad effectiveness as rising CPMs collide with audience exhaustion.
#ai-in-marketing
fromMiami Herald
2 weeks ago
Marketing

How brands have shifted digital spend in 2025

Brands are rapidly reallocating ad budgets toward digital, driven by AI, precision measurement, retail media growth, and diminishing traditional media relevance.
fromInc
3 weeks ago
Online marketing

AI Is Making Marketing Great Again

AI automation frees marketers from technical implementation, enabling greater focus on creativity, storytelling, strategic thinking, and human connection.
Business
fromTipRanks Financial
2 weeks ago

Adtiger Corporations Reports Strong Interim Results with Revenue Growth - TipRanks.com

Adtiger Corporations Limited achieved 18.1% revenue growth and a turnaround to a RMB 1,787,000 profit for the six months ended June 30, 2025.
#google-cloud
fromAol
3 weeks ago
Business

Alphabet Just Scored Big With Meta: Is GOOGL Stock Poised for Another Leg Higher?

fromAol
3 weeks ago
Business

Alphabet Just Scored Big With Meta: Is GOOGL Stock Poised for Another Leg Higher?

Business
fromAol
3 weeks ago

3 Must-Know Facts About Roku Before You Buy the Stock

Roku’s revenue mix shifted from hardware to a high-margin advertising and subscription platform, while hardware remains essential for household reach amid intense competition.
#artificial-intelligence
fromYahoo Finance
3 weeks ago
Artificial intelligence

Undervalued and Profitable: 2 Artificial Intelligence (AI) Stocks to Buy and Hold

AI adoption boosts ad monetization and user engagement at major tech firms while strong demand for cloud-based AI services supports cloud providers.
fromAol
4 weeks ago
Artificial intelligence

2 Breakout Growth Stocks You Can Buy and Hold for the Next Decade

Alphabet and Meta Platforms are leveraging AI to enhance their growth in digital advertising.
fromAol
4 weeks ago
Artificial intelligence

2 Breakout Growth Stocks You Can Buy and Hold for the Next Decade

#alphabet
fromAol
4 weeks ago
Digital life

2 Breakout Growth Stocks You Can Buy and Hold for the Next Decade

fromAol
4 weeks ago
Digital life

2 Breakout Growth Stocks You Can Buy and Hold for the Next Decade

fromForbes
3 weeks ago

Why Creative Is Becoming The Real Differentiator In Digital Ads

As we move through the second half of 2025, digital advertising has reached a curious inflection point. What was once a race to outspend competitors on audience targeting and bidding algorithms has now plateaued as many brands deploy similar tools and tap into the same data pools. According to research by Taboola, more than 60% of performance marketers believe their ads are becoming less effective because potential customers have already been reached or have already seen the same ads too often.
Marketing
Marketing tech
fromGREY Journal
3 weeks ago

How Targeted PPC for Law Firms Reshapes Competitive Marketing Landscapes

Pay-Per-Click advertising lets law firms instantly capture high-intent clients by delivering targeted ads at the exact moment of legal need.
E-Commerce
fromAdExchanger
3 weeks ago

More Than Just Brick And Mortar; Surfing The CPCs | AdExchanger

Data-driven advertising, marketplace, and subscription businesses now drive half of Walmart's incremental profit, differentiating Walmart beyond traditional brick-and-mortar retail.
Media industry
fromLindsey Gamble
3 weeks ago

Washington Post Creator Network Launch: Legacy Media Meets Creator Economy - Lindsey Gamble

The Washington Post launched Creator Network as a third newsroom, led by Sara Kehaulani Goo, to build personality-driven, AI-infused creator content and advertiser access.
#amazon
fromAol
3 weeks ago
E-Commerce

2 Artificial Intelligence (AI) Stocks to Buy Before They Soar to $3 Trillion, According to Certain Wall Street Analysts

fromDigiday
1 month ago
E-Commerce

How marketers enhance cross-functional collaboration and avoid campaign misalignment

fromAol
3 weeks ago
E-Commerce

2 Artificial Intelligence (AI) Stocks to Buy Before They Soar to $3 Trillion, According to Certain Wall Street Analysts

fromDigiday
1 month ago
E-Commerce

How marketers enhance cross-functional collaboration and avoid campaign misalignment

E-Commerce
fromThe Motley Fool
3 weeks ago

Fluent Posts 121% CMS Jump in Fiscal Q2 | The Motley Fool

Fluent's Commerce Media Solutions growth offsets declines in legacy lines, leading to GAAP revenue of $44.7 million, below expectations.
Boston Red Sox
fromWPXI
3 weeks ago

Good Karma Brands partners with SportsNet Pittsburgh, New England Sports Network for digital content

Good Karma Brands partners with NESN and SNP to manage their digital advertising sales for live sports broadcasts.
Marketing
fromThe Drum
4 weeks ago

With only 2.5 seconds of attention on the table, only the strongest brands stand out

Eighty-five percent of digital ads capture attention for less than 2.5 seconds, diminishing their potential to drive memory.
fromThe Motley Fool
4 weeks ago

1 Reason Now Is a Great Time to Buy Roku Stock | The Motley Fool

Shares of Roku have soared 55% in the past 12 months, despite still trading 82% off their peak from July 2021. The business continues to report solid financial results.
E-Commerce
fromnj
1 month ago

A media giant is suing this N.J. town for refusing to let them build a massive billboard

Linda Marticek, a long-time resident, fears that the proposed 40-foot billboard would disrupt her peaceful neighborhood, impacting her home and the nearby historic church and cemetery.
Miscellaneous
fromAccounting Today
1 month ago

Court strikes down ban on disclosing Maryland digital ad tax

The U.S. Court of Appeals for the Fourth Circuit held the tax speech ban violated the First Amendment. Companies that make money advertising on the internet must not only pay the tax but avoid telling their customers how it affects pricing.
US politics
Digital life
fromExchangewire
1 month ago

DoubleVerify's Report Reveals How AI Is Improving Workflow Efficiencies & Driving Business Outcomes - ExchangeWire.com

AI is reshaping digital advertising by reducing operational burdens and enabling marketers to focus on strategy rather than routine tasks.
#reddit
fromAol
1 month ago
Digital life

Is Reddit Stock a Buy After Its Most Profitable Quarter Ever?

fromAol
1 month ago
Digital life

Is Reddit Stock a Buy After Its Most Profitable Quarter Ever?

Digital life
fromPodcaster News
1 month ago

IAB Australia Appoints Sarah Kruger As Director Of Policy And Regulation - Podcaster News

Sarah Kruger joins IAB Australia, focusing on navigating regulatory challenges in digital advertising.
Digital life
fromAol
1 month ago

Why Integral Ad Science's Stock Crushed the Market on Friday

Integral Ad Science's stock jumped over 12% after reporting strong second-quarter earnings and increased guidance for 2025.
#earnings-report
E-Commerce
fromThe Motley Fool
1 month ago

The Trade Desk (TTD) Q2 Revenue Up 19% | The Motley Fool

The Trade Desk achieved $694 million in GAAP revenue for Q2 2025, exceeding expectations and showing a 19% year-over-year increase.
#revenue-growth
#trade-desk
Canada news
fromAdExchanger
1 month ago

Samsung Ads Canada Brings Improved Targeting To Porter Airline's CTV Strategy | AdExchanger

Porter Airlines expands its brand recognition by targeting new markets with visually captivating ads and short-form video content.
fromTipRanks Financial
1 month ago

Adslot Ltd Announces Proposed Issue of 250 Million Securities - TipRanks.com

Adslot Ltd has proposed issuing 250 million new securities as a strategic move to raise capital, enhancing its financial resources for operational capabilities.
E-Commerce
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