#cpm-pricing

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Marketing tech
fromDigiday
41 minutes ago

Here's what else a $8M, 30-second Super Bowl budget can purchase in 2026

An $8 million Super Bowl spot can buy hundreds of millions of digital impressions or diverse media buys across search, streaming, and sponsorships.
Marketing tech
fromDigiday
1 month ago

Do AI agents have a place in programmatic advertising?

AI agents can play a specific role in programmatic advertising workflows despite existing automation.
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