Marketing tech
fromAdweek
2 days agoConsumers Want Influencers to Disclose Use of AI
Most influencers use AI, but consumers want transparency about its usage.
When you hear the phrase, brand mascot, who do you think of? For me it's Frosties' Tony the Tiger. Probably because I always wanted Frosties as a child and wasn't allowed them often. Or maybe because the slogan was so grrrreat (three 'r's, I checked).