fromSocial Media Today
5 days agoInstagram Tests Like Counts For Individual Frames in a Carousel
Two main reasons explain why carousels often get more reach than photos. First, carousels contain multiple pieces of media which increase interactions with the post. More interactions mean more reach on average. Second, if viewers see a carousel but do not swipe, the platform often automatically moves to the second piece of media for the viewer, providing a second chance for engagement.
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