#corporate-activism

#corporate-activism

Ben & Jerry's co-founder Jerry Greenfield, whose name helped shape the popular ice cream brand, has quit the company, as its rift with parent Unilever ULVR.L deepened over its stance on the Gaza conflict. In an open letter addressing the Ben & Jerry's community that was shared by his partner Ben Cohen on social media platform X on Wednesday, Greenfield said that the Vermont-based company has lost its independence since Unilever curtailed its social activism.

75 per cent of the sale price of the Lush Liberation vegan bath bomb will be donated to organisations that advocate for transgender rights, including TransActual, My Generation and the Transgender Equality Network Ireland. "Celebrate trans lives and stand up for trans rights with this luxurious liberating bath bomb," a description reads. "Layered in the pink, blue and white of the trans flag, and scented with our American cream fragrance, you'll soak among the sweetness of creamy vanilla... and the background warm, slight woody note of benzoin resin."

We've become accustomed to seeing rainbows as a symbol of Pride. But for Levi's 2025 Pride collection, the brand's LGBTQ+ designers wanted to shake up the status quo.