#tiktok-marketing

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fromDigiday
1 day ago

Brands are discovering their sales associates are among their most valuable influencers

At Aerie, content is produced in-store by Aerie's social media team. Store associates participate voluntarily; there is no financial or gifting incentive to do so.
E-Commerce
fromSocial Media Today
1 month ago

TikTok Launches New AI-Powered Ad Creation Tools, Integrations with Adobe and WPP

Now, with just a short and simple text prompt, Symphony Text to Video makes it easy for marketers to instantly bring an idea to life without the need for visuals.
Social media marketing
Marketing
fromAdweek
6 months ago

How TikTok Changed Advertising Forever

Brands are shifting to experimental and absurd marketing approaches due to TikTok's influence.
TikTok has permanently transformed advertising strategies and audience expectations.
Marketing
fromModern Retail
10 months ago

Modern Retail+ Research: TikTok and UGC remains top of mind for brands

Brands prioritize user-generated content and video marketing due to rising customer acquisition costs.
TikTok is key in brand marketing strategies, with a focus on organic content.
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