"FC Barcelona and Uber have signed a strategic agreement, making the transport platform a new Official Partner of the Club until 2027," the statement read. The agreement was presented earlier today at an event held at the club facilities, attended by first-team defender Pau Cubarsi, Barcelona's general director Manel del Rio, and Uber CEO for Spain and Portugal, Felipe Fernandez Aramburu.
While speaking this month at a summit hosted by the "All-In" podcast, Khosrowshahi fielded a question about how Uber would handle ownership of the self-driving cars that it plans to add to its operations in the coming years. All-In posted a video of the conversation on Wednesday. "You're going to have financial owners that own big fleets of cars that are on our network," Khosrowshahi said. "All of these cars are going to be financeable," he said.
Rideshare company Uber plans to offer seats on Blade helicopters and seaplanes directly through its app, allowing customers to book fast rides between city hubs, to airports, and more, the company shared with Travel + Leisure. Currently, space on Blade's helicopters to the airport start at $195 per person (significantly more than a typical Uber ride), while larger groups can instead charter an entire Blade helicopter accommodating up to eight passengers starting at around $2,000, according to the helicopter company.
Uber's fare pricing algorithm, introduced in July 2022, utilizes extensive data from drivers and passengers to determine fares for rides. This results in significant wage discrepancies among drivers, even for identical routes.
The introduction of algorithmic price discrimination has resulted in significantly higher fares for riders while also reducing the overall compensation for drivers on billions of trips.
The AI driver's end-to-end model enables adaptability to London's complex driving environment, which is crucial for navigating the city's chaotic streets effectively.