#real-time-bidding

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#programmatic-advertising
Marketing tech
fromDigiday
2 months ago

Advertisers push to standardize real-time auctions in retail media

Real-time bidding is gaining traction among marketers in retail media networks for enhanced ad buying control.
Marketing tech
fromDigiday
2 months ago

Advertisers push to standardize real-time auctions in retail media

Real-time bidding is gaining traction among marketers in retail media networks for enhanced ad buying control.
more#programmatic-advertising
fromForbes
3 months ago

Why Real-Time Bidding Is Retail Media's Next Frontier

Real-Time Bidding has the potential to standardize retail media networks, enabling brands to manage campaigns across multiple platforms more efficiently and effectively.
Marketing tech
Marketing tech
fromVentureBeat
4 months ago

The future of AR advertising: how Yiftah Frechter is leading the way

Augmented Reality is becoming essential for various industries, yet it lacks seamless ad integration opportunities.
fromwww.eff.org
6 months ago

Digital Rights and the New Administration | EFFector 37.1

This edition of the newsletter covers our tongue-in-cheek 'awards' for some of the worst data breaches in 2024, The Breachies; an explanation of 'real-time bidding,' the most privacy-invasive surveillance system you may have never heard of.
Privacy professionals
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