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Marketing tech
fromMarketing Dive
1 week ago

Amazon bolsters ad business with InfoSum, Magnite partnerships

Amazon enhances its advertising capabilities with InfoSum and Magnite partnerships, offering new tools for first-party data use and audience targeting.
Marketing tech
fromMarketing Dive
1 week ago

Amazon bolsters ad business with InfoSum, Magnite partnerships

Amazon enhances its advertising capabilities with InfoSum and Magnite partnerships, offering new tools for first-party data use and audience targeting.
more#advertising
Marketing tech
fromAdweek
3 weeks ago

Former Google, MNTN Execs Raise $5.5M to Help Brands Build TV Ads With AI

Upscale AI aims to revolutionize streaming TV ads by using generative AI to improve performance marketing for DTC brands.
Media industry
fromExchangewire
1 month ago

DoubleVerify Releases Global Insights Report on the State of Streaming in 2025

CTV advertising is rapidly evolving but facing significant challenges such as transparency issues and wasted ad spend.
fromwww.nytimes.com
2 months ago

The Residence' Review: Murder and Mystery in the White House

As with many current shows in its pitch and timbre, The Residence is a conveyor belt of famous faces, including Uzo Aduba, Eliza Coupe, Jane Curtin, and more.
UK news
Marketing
fromBusiness Insider
5 months ago

Ad industry insiders break down the M&A deals they think could shake up the industry in 2025

Advertising M&A activity is projected to surge in 2025, particularly in retail media, streaming TV, influencer marketing, and AI.
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