#vertical-video

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#social-media #microdramas #short-form-series #mobile-entertainment #micro-dramas #streaming-monetization
Television
fromFast Company
3 days ago

Microdramas are TikTok turned up to 11, and they're coming for your time and money

Microdramas are short, bingeable vertical serialized videos—1–3 minute episodes across many paywalled installments—generating billions and reshaping mobile-first global entertainment, attracting studio attention.
fromBusiness Insider
4 days ago

Meet DramaBox, the app that's trying to win the micro drama race by expanding beyond werewolves and billionaire romance

Micro dramas, the soapy Asian import, have won millions of paying viewers in the US with exaggerated romances, often involving badly behaving billionaires. One of the leading players, DramaBox, knows that werewolves and love stories - including "Summer Honeymoon with My Secret Billionaire" and "Dean: My Mafia Protector" - will only take it so far. Richard Zhou, DramaBox's head of global content, said the app is looking to diversify into new storytelling styles and genres.
Television
Growth hacking
fromEntrepreneur
1 week ago

How I've Mastered the Art of Watching Trends to Predict and Create Viral Products - and How You Can, Too | Entrepreneur

Viral success depends on pre-creation strategy: master niche, audience psychology, and platform dynamics rather than relying mainly on production quality.
Digital life
fromBusiness Insider
4 weeks ago

The world's biggest comics platform is betting on video to lure Gen Z

Webtoon is launching vertical video adaptations of comics featuring real actors to engage Gen Z audiences.
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