fromTech Times
2 days agoApple Maps Ads Are Coming: What It Means for Users and Small Businesses
According to Bloomberg's Mark Gurman, the new Maps advertising system will mirror Apple's existing App Store Search Ads programme, where developers pay to promote their apps above organic search results. In the case of Maps, paid listings would appear more prominently than organic results when users search for specific categories like 'coffee shop near me' or 'Italian restaurant'. The goal is to offer businesses a way to stand out in a crowded local marketplace.
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