Growth hackingfromForbes13 hours agoWhat The Streaming Wars Reveal about Bad StrategyHBO Max reverts to its iconic name, signaling a return to its roots and a potential shift in content strategy.
Media industryfromBusiness Insider4 days agoHollywood's new obsession is a twist on the classic soap operaMini-drama apps are popular in the US and catching Hollywood's attention as cost-effective alternatives to traditional shows.
Media industryfromwww.theguardian.com3 months agoKiss the Netflix deal goodbye! With Love, Meghan is so pointless it might be the Sussexes' last TV showHarry and Meghan's Netflix projects have largely underwhelmed, with little success outside of their initial reality show.
Media industryfromwww.theguardian.com3 months agoKiss the Netflix deal goodbye! With Love, Meghan is so pointless it might be the Sussexes' last TV showHarry and Meghan's Netflix projects have largely underwhelmed, with little success outside of their initial reality show.
fromClickUp1 month agoMarketing Video Production: Steps, Tools, Best Practices | ClickUpVideo marketing's purpose is to boost brand awareness, generate leads, and drive conversions, making it essential for successful business strategies.Marketing tech
Marketing techfromExchangewire1 month agoDigest: Google Broadens Content and Advertising Arsenal; TikTok Faces Regulatory Heat While Eyeing US Ban ReprieveGoogle is expanding into content production and enhancing ad technology.TikTok is dealing with regulatory challenges while navigating potential US ban reprieve.Spotify is integrating podcast inventory into its ad exchange.
Women in technologyfromVulture2 months agoPhoebe Waller-Bridge Is Somehow Still Getting Amazon's MoneyPhoebe Waller-Bridge's new deal with Amazon replaces her exclusive deals with a first-look agreement, emphasizing her negotiation power.
Online marketingfromDigiday3 months agoAs more creators expand to episodic content, studios want to repurpose and syndicate their showsCreators can diversify income through partnerships and original content, reducing reliance on ads alone.
fromAdweek4 months agoDentsu and Adobe Speed Up Client AI Content Production With Adobe GenStudio Dentsu+"Doing all this in the old school way is a huge cost and slows the speed to market," Klaassen told ADWEEK.Artificial intelligence
fromCreative Bloq5 months agoCreate AI video content quickly with Wondershare VirboVirbo is a user-friendly AI tool that allows anyone to easily create high-quality video content by converting text into compelling audio and visual formats.Artificial intelligence